PRIVACY POLICY

The Eyesite

Calgary, Alberta, Canada

Effective Date: June 1st, 2026

1. Introduction

The Eyesite (“The Eyesite,” “we,” “our,” or “us”) is committed to protecting the privacy and security of our customers’ personal information.

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our store, use our website, schedule appointments, purchase products, or otherwise interact with us.

By using our services, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy.

2. Compliance with Canadian Privacy Laws

The Eyesite complies with applicable privacy laws, including:

  • The Personal Information Protection and Electronic Documents Act (PIPEDA);
  • Alberta’s Personal Information Protection Act (PIPA);
  • Any other applicable federal, provincial, or local privacy regulations.

3. Information We Collect

We may collect personal information including:

Identification Information

  • Full name
  • Date of birth
  • Mailing address
  • Email address
  • Telephone number

Health and Vision Information

  • Eyeglass prescriptions
  • Contact lens prescriptions
  • Eye examination records
  • Vision measurements
  • Relevant medical history provided by you
  • Insurance information related to vision care

Payment Information

  • Billing address
  • Payment method details
  • Transaction history

Payment card information is processed through secure third-party payment providers and is not stored by The Eyesite unless required by law or business necessity.

Website Information

When you visit our website, we may collect:

  • IP address
  • Browser type
  • Device information
  • Pages viewed
  • Website usage statistics
  • Cookies and similar technologies

4. How We Collect Information

We collect information:

  • Directly from you;
  • Through appointment forms;
  • Through eyewear orders and purchases;
  • Through communications by phone, email, text message, or in person;
  • Through our website and online forms;
  • Through insurance providers when authorized;
  • Through healthcare professionals when authorized by you.

5. How We Use Your Information

We may use your personal information to:

Provide Services

  • Verify prescriptions
  • Process eyewear orders
  • Schedule appointments
  • Conduct eye care services
  • Provide customer support

Process Transactions

  • Complete purchases
  • Process payments
  • Manage warranties and returns

Insurance and Benefits Processing

  • Submit insurance claims
  • Verify coverage information
  • Communicate with insurers on your behalf

Communications

  • Appointment confirmations
  • Order updates
  • Service notifications
  • Customer service responses

Business Operations

  • Improve products and services
  • Maintain records
  • Detect fraud
  • Comply with legal obligations

Marketing

With consent where required, we may send promotional emails, newsletters, or special offers. You may unsubscribe at any time.

6. Consent

We collect, use, and disclose personal information with your knowledge and consent, except where otherwise permitted or required by law.

You may withdraw consent at any time, subject to legal, contractual, or regulatory restrictions.

Withdrawal of consent may affect our ability to provide certain services.

7. Disclosure of Information

We do not sell personal information.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We may disclose personal information to:

Service Providers

  • Payment processors
  • IT and website service providers
  • Optical laboratories
  • Shipping and delivery providers

Healthcare Professionals

  • Optometrists
  • Ophthalmologists
  • Other healthcare providers when authorized

Insurance Providers

  • Benefits administrators
  • Insurance companies for claim processing

Legal Requirements

We may disclose information where required by law, court order, subpoena, regulatory authority, or to protect legal rights and safety.

8. Health Information

Vision and health-related information may be considered sensitive personal information.

The Eyesite takes additional precautions to protect health information and limits access to authorized personnel who require the information to perform their duties.

9. Data Security

We use reasonable administrative, technical, and physical safeguards to protect personal information against:

  • Unauthorized access
  • Disclosure
  • Alteration
  • Loss
  • Misuse

Security measures may include:

  • Secure networks
  • Password-protected systems
  • Restricted employee access
  • Secure document storage
  • Encryption where appropriate

No system can guarantee absolute security, and we cannot guarantee complete protection against all security risks.

10. Data Retention

We retain personal information only as long as necessary to:

  • Provide services;
  • Maintain business records;
  • Meet legal and regulatory obligations;
  • Resolve disputes;
  • Enforce agreements.

When information is no longer required, it will be securely deleted, anonymized, or destroyed.

11. Cookies and Website Technologies

Our website may use cookies and similar technologies to:

  • Improve website functionality;
  • Remember user preferences;
  • Analyze website traffic;
  • Enhance user experience.

You may adjust browser settings to refuse cookies; however, some website features may not function properly.

12. Your Privacy Rights

Subject to applicable laws, you may have the right to:

  • Access your personal information;
  • Request correction of inaccurate information;
  • Request information about how your data is used;
  • Withdraw consent where applicable;
  • Request deletion of information where permitted by law.

Requests may be submitted using the contact information below.

13. Children’s Privacy

Our services are not directed toward children under the age of 13 without parental or guardian involvement.

When providing services to minors, information may be collected with appropriate parental or guardian authorization as required by law.

14. Third-Party Websites

Our website may contain links to third-party websites.

The Eyesite is not responsible for the privacy practices, content, or security of external websites.

Users should review the privacy policies of those websites separately.

15. Cross-Border Data Processing

Some service providers may store or process information outside of Canada.

When this occurs, information may be subject to the laws of the jurisdiction in which it is stored or processed.

We take reasonable steps to ensure that service providers maintain appropriate privacy protections.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, legal requirements, or technology.

Updated versions will be posted on our website with a revised Effective Date.

Continued use of our services after updates constitutes acceptance of the revised Privacy Policy.

17. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact:

Privacy Officer
The Eyesite
Calgary, Alberta, Canada
Email: eyesiteh@gmail.com
Phone: (403) 252-4567
Website: https://www.theeyesite.ca