PRIVACY POLICY

The Eyesite
Calgary, Alberta, Canada

Effective Date: June 1st, 2026

1. Introduction

The Eyesite (“The Eyesite,” “we,” “our,” or “us”) is committed to protecting the privacy and security of our customers’ personal information. This Privacy Policy explains how we collect, use, disclose, store, and protect personal
information when you visit our store, use our website, schedule appointments, purchase products, or otherwise interact with us. By using our services, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy.

2. Compliance with Canadian Privacy Laws

The Eyesite complies with applicable privacy laws, including:
● The Personal Information Protection and Electronic Documents Act (PIPEDA);
● Alberta’s Personal Information Protection Act (PIPA);
● Any other applicable federal, provincial, or local privacy regulations.

3. Information We Collect

We may collect personal information including:
Identification Information
● Full name
● Date of birth
● Mailing address
● Email address
● Telephone number
Health and Vision Information
● Eyeglass prescriptions
● Contact lens prescriptions
● Eye examination records
● Vision measurements
● Relevant medical history provided by you
● Insurance information related to vision care
Payment Information
● Billing address
● Payment method details
● Transaction history
Payment card information is processed through secure third-party payment providers and is not
stored by The Eyesite unless required by law or business necessity.
Website Information
When you visit our website, we may collect:
● IP address
● Browser type
● Device information
● Pages viewed
● Website usage statistics
● Cookies and similar technologies

4. How We Collect Information

We collect information:
● Directly from you;
● Through appointment forms;
● Through eyewear orders and purchases;
● Through communications by phone, email, text message, or in person;
● Through our website and online forms;
● Through insurance providers when authorized;
● Through healthcare professionals when authorized by you.

5. How We Use Your Information

We may use your personal information to:
Provide Services
● Verify prescriptions
● Process eyewear orders
● Schedule appointments
● Conduct eye care services
● Provide customer support
Process Transactions
● Complete purchases
● Process payments
● Manage warranties and returns
Insurance and Benefits Processing
● Submit insurance claims
● Verify coverage information
● Communicate with insurers on your behalf
Communications
● Appointment confirmations
● Order updates
● Service notifications
● Customer service responses
Business Operations
● Improve products and services
● Maintain records
● Detect fraud
● Comply with legal obligations
Marketing (With Consent Where Required)
We may send promotional emails, newsletters, or special offers. You may unsubscribe at any
time.

6. Consent

We collect, use, and disclose personal information with your knowledge and consent, except
where otherwise permitted or required by law.
You may withdraw consent at any time, subject to legal, contractual, or regulatory restrictions.
Withdrawal of consent may affect our ability to provide certain services.

7. Disclosure of Information

We do not sell personal information.
We may disclose personal information to:
Service Providers
● Payment processors
● IT and website service providers
● Optical laboratories
● Shipping and delivery providers
Healthcare Professionals
● Optometrists
● Ophthalmologists
● Other healthcare providers when authorized
Insurance Providers
● Benefits administrators
● Insurance companies for claim processing
Legal Requirements
We may disclose information where required by law, court order, subpoena, regulatory authority,
or to protect legal rights and safety.

8. Health Information

Vision and health-related information may be considered sensitive personal information.
The Eyesite takes additional precautions to protect health information and limits access to
authorized personnel who require the information to perform their duties.

9. Data Security

We use reasonable administrative, technical, and physical safeguards to protect personal
information against:
● Unauthorized access
● Disclosure
● Alteration
● Loss
● Misuse
Security measures may include:
● Secure networks
● Password-protected systems
● Restricted employee access
● Secure document storage
● Encryption where appropriate
No system can guarantee absolute security, and we cannot guarantee complete protection
against all security risks.

10. Data Retention

We retain personal information only as long as necessary to:
● Provide services;
● Maintain business records;
● Meet legal and regulatory obligations;
● Resolve disputes;
● Enforce agreements.
When information is no longer required, it will be securely deleted, anonymized, or destroyed.

11. Cookies and Website

echnologies
Our website may use cookies and similar technologies to:
● Improve website functionality;
● Remember user preferences;
● Analyze website traffic;
● Enhance user experience.
You may adjust browser settings to refuse cookies; however, some website features may not
function properly.

12. Your Privacy Rights

Subject to applicable laws, you may have the right to:
● Access your personal information;
● Request correction of inaccurate information;
● Request information about how your data is used;
● Withdraw consent where applicable;
● Request deletion of information where permitted by law.
Requests may be submitted using the contact information below.

13. Children’s Privacy

Our services are not directed toward children under the age of 13 without parental or guardian
involvement.
When providing services to minors, information may be collected with appropriate parental or
guardian authorization as required by law.

14. Third-Party Websites

Our website may contain links to third-party websites.
The Eyesite is not responsible for the privacy practices, content, or security of external websites.
Users should review the privacy policies of those websites separately.

15. Cross-Border Data Processing

Some service providers may store or process information outside of Canada.
When this occurs, information may be subject to the laws of the jurisdiction in which it is stored
or processed.
We take reasonable steps to ensure that service providers maintain appropriate privacy
protections.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services,
legal requirements, or technology.
Updated versions will be posted on our website with a revised Effective Date.
Continued use of our services after updates constitutes acceptance of the revised Privacy
Policy.

17. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal
information, please contact:

Privacy Officer -The Eyesite

Calgary, Alberta, Canada

Email: eyesiteh@gmail.com
Phone: (403) 252-4567
Website: https://www.theeyesite.ca